10 ads to watch for on Super Bowl Sunday
NEW YORK (AP) — This year’s Super Bowl won't be a politics-free zone, as both President Donald Trump and Democratic presidential candidate Michael Bloomberg will air campaign ads during the game.
But most other advertisers will offer escape from impeachment and the upcoming presidential election by stuffing multiple celebrities in their ads, appropriating iconic songs, going for inoffensive humor, and trying to tug at people’s heartstrings.
Here are 10 ads to watch for during Sunday's game in Miami:
AMAZON
Amazon's ad stars Ellen DeGeneres and her wife, actress Portia de Rossi, imagining life before the company's voice assistant Alexa. A maid named Alexa throws some burning firewood out a window when she is asked to turn the temperature down; an Old West pioneer asks his companion Al to “play that song I like.” In one of the few political allusions of the night, a newsboy says his newspaper has “fake news” and a character resembling Richard Nixon asks his secretary to remind him to delete his tapes (although she tells the camera she won’t do it).
AUDI
Arya can sing as well as stab, it turns out. “Game of Thrones” actress Maisie Williams belts out the hit song “Let it Go” from “Frozen" as she promotes Audi’s e-tron family of electric vehicles. The ad airs in the fourth quarter.
BUDWEISER
The Anheuser-Busch brand enlisted Oscar-winning director Kathryn Bigelow for a 60-second ad that contrasts a voiceover of “typical American” behavior with real-life video of Americans doing heartwarming things. For instance, the narration says typical Americans are “always so competitive” while the ad shows Hannah Gavios, who is partially paralyzed, completing a marathon.
CHEETOS
The MC Hammer classic “U Can’t Touch This” is 30 years old this...
source https://www.chron.com/news/us/article/10-ads-to-watch-for-on-Super-Bowl-Sunday-15019716.php
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